حبايب

حبايب

النتائج (الإنجليزية) 1:

Habayeb

النتائج (الإنجليزية) 3:

Fig. 1 presents the model tested in this study. The model isRepresented by one exogenous construct (employee satisfaction)And two endogenous constructs (customer satisfaction andFinancial performance). As presented in Table 1, the employeeSatisfaction construct was measured by four items, and theCustomer satisfaction and financial performance were measuredBy three-item measurement scales. Items that were used to assessBoth customer satisfaction and employee satisfaction constructsWere measured on a five-point Likert-type scale ranging from1 = 5 = strongly disagree to strongly agree. Financial performanceWas assessed by asking managers to rate their company s financial performance relative to their three major competitors during theLast 12 months using a five-point Likert-type scale ranging from1 = 5 = much lower to much higher. Similar measures were utilizedBy Gursoy and Swanger (2007) to assess the hospitality companies)Financial performance.