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Coca-Cola has nearly 4000 brands in over 200 countries, which is a non-company figure. Coca-Cola's products have increasingly foothold in the hearts of consumers. In addition to the main products of the company is carbonated water, Coca-Cola also has more thirsty products such as bottled water and tea. The brands of Coca-Cola are very diverse and famous for a variety of unique flavors such as Fanta, Sprite... Besides, the company also always learn to learn and create more new products. At the same time, the addition of many new flavors for traditional products to meet the needs and taste of consumers in Vietnam. In addition, in the year 2016 Coca-Cola launched the Coca-Cola Zero product market in response to the trend of using the increasingly high-sugar beverage of consumers to reduce the state of obesity, cardiovascular and sugar-related diseases that adversely affect health of humans.<br>Fanta is one of the long-lasting brands in the Coca-Cola company. It was followed by the natural Lemon Sprite introduced in 1961. The next product could not be mentioned as Diet Coke, known to be a rather successful product of Coca Cola in many markets. This is a sugar-unsweetened soft drink and for dieters born in 1982. In this particular year 2018, Coca-Cola released four new flavors for Diet Coke along with eye-catching logos to create attractive colors that attracted the curiosity of consumers. <br>Not only attracted the attention of the user by the flavor of the product, Coca-Cola has continuously improved its packaging and styling. Coca-Cola's packaging has always been a change to suit every holiday event. Coca-Cola printed names on cans that attracted the curious interest of the young. Not only so, every Tet comes on Coca-Cola's cans will be the image of the swallows that bring the message to a group of members meeting and warm No. This is also designed for the Vietnamese market for each Tet to spring. <br>In terms of product strategy, Coca-Cola has expanded its current portfolio by increasing the quality of the products and increasing the number of products of the company, positioning the product in accordance with each market segment in Asia and Vietnam. Coca-Cola also knows how to exploit the brand to be able to have a leading position in the world beverage market.
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